Glendon Campus
York University
2275 Bayview Avenue
Toronto, Ontario
Canada M4N 3M6
Glendon’s March Break Gala the Best and Busiest Ever

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For the Glendon Recruitment and Liaison team, it is the season for conversion – not the religious kind, rather a time for consolidating all those “yes”s and “maybe”s of the fall season into actual new registrants for September.

Glendon’s beautiful landscape, compact size and its warm and welcoming environment are always a great help in creating an excellent first impression. Recruitment event coordinator Isabelle Creusot and the other members of the team know how to maximize this advantage and have worked for the past several months to offer visitors an informative and comprehensive program that will make the choice easy for them through the March Break open house.

Under the leadership of Recruitment and Liaison Director Tobi Strohan, Creusot and her colleagues Léa Bertrand, Dave Leavitt, Isabelle Côté and Carol Yorkden-Chamberlain worked hard to anticipate prospective students’ questions and to present Glendon at its best and most welcoming.

Sunday, March 13th – a bright, snowy day transforming the campus into a winter wonderland. By the time visitors started drifting in, as early as 8 am for the advertised 9 am start, everything and everyone was ready and the cheerful Latin rhythms played by the student-run Glendon Musical Ensemble provided just the right ambiance for launching the day.

Visitors were welcomed with a continental breakfast and then directed to one of three presentations, offered in rotation, so that everyone could attend all three. It was their choice whether they wanted information about admissions and enrolment first, or about finances and residence. They could also attend a mock lecture on the topic of “T.V.: Love It or Hate It?”. Led by a panel discussion by students with varying opinions, questions and comments were encouraged from the audience, in an attempt to offer a glimpse of what a university lecture is all about. A warmly welcomed surprise visitor, York University President Lorna Marsden dropped in and heard the debate, expressing her admiration for the interesting ideas that were discussed, as well as for the success of the event. Glendon’s Principal Kenneth McRoberts, Associate Principals Françoise Boudreau and Louise Lewin were also on hand to greet the visitors.

The informative workshops were complemented by campus tours offered throughout the day and led by well-trained and knowledgeable student ambassadors. Prospective students and their families could actually visit a residence room and all residence facilities, and ask questions from students currently living there. They could also visit classrooms, the theatre and other student locations.

The day culminated in an Information Fair in Glendon’s spacious and bright dining hall, where tables were set up for academic departments and student services. The new, visible signs made navigation easy for the visitors. The tables were laden with brochures and information and staffed by professors, current students and student service personnel, eager to respond to questions and concerns.

An unprecedented number of reservations produced 385 visitors, the highest number ever for a March Break event at Glendon, complementing another peak: last November’s landmark Fall Campus Day with over 400 visitors.

The buzz during the day was all positive. Smiling faces, immediate response from the team to any questions, and an entirely smooth process where everything worked and everyone was pleased – confirming the excellence of the model for this event.

When asked by a team member how they rated the day, a family replied as they were leaving, “We have visited four universities to date. There is no question, Glendon is number one on our list. And not only because of this wonderful day – the most informative and most fun of all - but because of what it reveals about the substance of this institution: the dedication of those who work here and the range and relevance of the courses offered.”

Article submitted by Glendon’s communications officer Marika Kemeny


Published on March 23, 2005